Privacy Policy

Effective Date: April 15, 2025

At BehaviorSchool.com, your privacy matters. This Privacy Policy explains how we collect, use, and protect your information when you visit our website, subscribe to our newsletter, or use any of our software-as-a-service (SaaS) products.

1. Information We Collect

a. Account & Registration Data

When you sign up for our newsletter, create an account, or use any of our SaaS tools, we may collect:

  • Name
  • Email address
  • Job title or role
  • Organization or district
  • Payment and billing information (for paid services)

b. Product & Usage Data

We automatically collect information when you use our services:

  • Login activity
  • Tool usage behavior
  • Form submissions or content interactions
  • Device type, browser, and IP address

c. Marketing & Communication Preferences

If you opt into our newsletter or email updates, we collect and store:

  • Email engagement (opens, clicks)
  • Subscription preferences

d. Cookies & Analytics

We use cookies and analytics (like Google Analytics or Meta Pixel) to improve performance and personalize your experience.

2. How We Use Your Information

We use the information we collect to:

  • Provide access to our tools.
  • Deliver account and customer support
  • Send newsletters, product updates, and relevant marketing (you can unsubscribe anytime)
  • Improve product functionality, content, and performance
  • Analyze trends and user behavior to develop better tools

We do not sell your information to third parties.

3. Email Marketing

If you join The Behavior School Newsletter or any of our email lists:

  • You’ll receive practical tips, tools, product updates, and behavior science insights.
  • You can unsubscribe at any time by clicking the “unsubscribe” link in any email or contacting us directly.

We only send newsletters if you explicitly opt in.

4. Tools and Services

Our tools are designed for educators, behavior analysts, and school-based teams. These tools may involve:

  • Student support planning
  • Behavior data collection
  • Team collaboration

We do not collect identifiable student data unless you are using a secure, authorized version of our products intended for school use. If student data is used, we expect districts to ensure compliance with FERPA, IDEA, and applicable state laws.

5. Data Security

We use modern security protocols (encryption, secure servers, access controls) to protect your data. While no system is perfectly secure, we take all reasonable measures to safeguard your information.

6. Your Choices & Rights

You have the right to:

  • Access and update your information
  • Delete your account and associated data
  • Opt out of email communications
  • Request a copy of the data we’ve collected about you

To exercise any of these rights, contact us at support@behaviorschool.com.

7. Third-Party Tools

We may use trusted third-party providers to help us run our website and services (e.g., Stripe for payments, Mailchimp or ConvertKit for newsletters, Supabase for backend systems). These services have their own privacy policies, which we encourage you to review.

8. Updates to This Policy

We may update this Privacy Policy from time to time. The latest version will always be posted at www.behaviorschool.com/privacy with the most recent effective date.

9. Contact Us

If you have any questions or concerns, please reach out:
📧 support@behaviorschool.com